Chapter 6: Link Exchanges
Let Your Current Visitor Generate New Visitors
While the old standby of banner link exchange programs is still in existence, a new system is beginning to take over the market of link exchange programs. This new system involves pop-under and pop-up windows. Instead of displaying banners or links to receive exposures on other web sites, web sites are now exchanging these pop-up and pop-under windows.
The benefits are enormous. Where standard banner link exchange simply displayed your banner or link, the pop-up or pop-under exchanges actually load your entire home page in a separate window for other web site visitors to view. And it removes the required placement of a banner on your page. Furthermore, most of these programs pop under or pop up windows when a visitor leaves your web site — so you are not risking losing a visitor who was leaving anyway.
Traffic Downline
You get great advertising from participating Traffic Providers, plus earn a great monthly income from your Traffic Downline!
WebPros99 Links Network
Join the WebPros99 Links Network and get the Internet working for you!
LinksManager
LinksManager automates the management of your links and resources pages or portal, and makes reciprocal linking and link swapping easy!
ClickXchange
One of the original and most established link exchange networks on the Internet.
LinkExchange / Microsoft
The classic banner exchange network with broad distribution.
Banner Exchange Strategy
- Design a compelling banner that clearly communicates your offer in 2–3 seconds
- Use a call to action — "Click Here," "Free," "Save" — these consistently outperform generic banners
- Rotate multiple banner designs to find what converts best
- Place your exchange banner in a location where it does not interfere with your own content
Proceed to Chapter 7: Free Link Pages →