Chapter 4: Top 3 Listings on Major Search Engines

Reach 90% of Those Searching Your Keywords

I receive 300–500 junk emails a day and 20–30 promise a Top 5 listing on AOL, Yahoo, Lycos, AltaVista, Iwon, Excite and many more. Is this really possible? Yes, if the proper services are used.

These firms utilize pay per click to obtain top listings. Simply put, you pay a small fee for every visitor a search engine sends you. Done either by keeping an active balance or setting a daily limit, keyword bidding is now the #1 way to generate targeted traffic to your site. Most services only charge you for visitors they send your way.

Very Important: Even if you can find your web site on any of the search engines listed herein, still use these services. Why? Because keyword bidding places you above the standard search engine listings. We spend over $25,000 per year using these services alone — They Work!

Get Listed With Overture

Overture feeds top ranking search results to Yahoo, Lycos, AltaVista and hundreds of other search engines. They are the largest and provide the largest volume of targeted traffic. Reach 80% of active Internet users with one buy.

Click here to sign up with Overture

Advice: Start with a modest daily budget and test which keywords convert best before increasing spend.

FindWhat Pay Per Click

FindWhat delivers pay-per-click advertising across its network of search engines and partner sites.

7Search

Another strong pay-per-click network with competitive pricing and broad reach.

Join 7Search
Dygo Search

GoTo / Kanoodle

Additional pay-per-click options with strong distribution networks.

Click here to learn more

Additional PPC Networks

Click here for another top pay-per-click advertising network with competitive CPC rates.

Explore this additional PPC resource for reaching audiences not covered by the major networks above.

Strategy for Maximum ROI

Identify your top 10–15 most targeted keywords
Set a daily budget that you can sustain for at least 30 days
Monitor your click-through and conversion rates weekly
Pause underperforming keywords and reinvest in top performers
Use multiple networks to maximize reach across different search properties

Proceed to Chapter 5: Guaranteed Visitors →